The new LAFORÊT France headquarters in Paris – A successful metamorphosis!
Mission
Create a new Place Identity
Create a new Place Identity
Giving a strong identity to workspaces: our artistic intervention at Laforêt Immobilier’s headquarters in Paris
In a post-pandemic context where teleworking has profoundly changed the relationship with offices, Laforêt Immobilier wanted to reinvent its Paris headquarters: a place where employees feel good to return, a place that carries the company’s values, an inspiring place.
Our mission was to bring aesthetic coherence to the space, reveal the DNA of Laforêt Immobilier in every detail, create a soothing, elegant and inspiring environment, and promote the attachment of employees to their company.
The centerpiece of our intervention lies in the creation of tailor-made window stickers, designed as visual works and tools of engagement.
Our creative choices:
– Corporate keywords: Trust, Team, Ambition, Innovation, Commitment, Excellence
– A graphic work around plants
– A noble and subtle material: frosted film cut to shape
The result: glass partitions that have become identity supports, visual bridges between spaces, while providing privacy and fluidity.
Why combine plant elements with a corporate project? Because nature soothes, refocuses and inspires.
The foliage has become the aesthetic thread of the spaces, to create a lively but peaceful atmosphere, and to invite us to slow down, anchor ourselves, collaborate with serenity.
Thanks to this artistic and decorative intervention:
– The spaces are unified, while keeping their own function
– The overall atmosphere is calming and design
– Employees are rediscovering their pleasure in coming to work on site
A place that we love is a place where we return with enthusiasm.
The quality of execution was at the heart of our approach:
– Precise cutting and careful application of the frosted
film- Perfect compliance with the graphic
specifications- Total harmony between wall decoration, window stickers and existing materials
At Metamorphoze, we don’t just decorate walls or partitions. We breathe soul into spaces, reveal the history and ambitions of those who occupy them.
Creating places that we love to work, innovate, succeed.