It is in this context that our latest achievement is inscribed: the creation of a contemporary, corporate and immersive wall covering, associated with tailor-made design signage, to highlight the corridors, entrances, circulations and reception halls of a famous French factory.
A large-scale project, designed as a real transformation of experience, where mural art becomes a strategic tool at the service of the industry. An efficient collaboration with the architectural firm Ral 1013 allowed us to deploy all our expertise.
Transforming the factory into a place of experience and pride
The spaces concerned by our intervention – production corridors, circulation areas, visitor reception halls, entrances on the employee car park side – suffered from an observation shared by many industrial sites:
Volumes that are too white, too neutral, without identity, without narration, without emotional connection.
However, in a factory, each person crosses these spaces several times a day. Employees, workers, technicians, engineers, but also visitors, partners, candidates. They are strategic places, spaces of transition, but also spaces of perception.
The objective of the project was clear:
To give the factory a soul, to strengthen its attractiveness, to improve well-being at work and to visually affirm the company’s vision and values.
This is precisely the heart of our approach at Métamorphoze, which specialises in wall decoration, signage and cladding for professional premises.
👉 https://metamorphoze.art/lieux/decoration-bureau-siege-social/
A wall covering designed for today’s industry
Each wall decoration has been designed as a visual communication medium, capable of speaking to both internal teams and external visitors.
Far from a simple décor, the wall covering here becomes a language, a graphic narrative that tells the story of the company.
The murals deployed in the corridors and reception halls showcase:
- industrial professions,
- technical gestures,
- the value chain,
- innovation,
- processing,
- The human being at the heart of the machine.
All in a resolutely contemporary, dynamic and corporate style, in perfect coherence with the company’s identity.
A hybrid graphic writing: pixel art, vegetal and digital art
To translate the complexity and modernity of the industrial world, we have developed a hybrid graphic style, mixing several visual registers.
Pixel art evokes digital, automation, data, information flows, industrial precision. It creates a direct link with the challenges of Industry 4.0 and 5.0.
The stylized vegetation counterbalances this technological dimension. It embodies environmental responsibility, sustainability, and the balance between performance and respect for the living.
The stylized drawings of employees, made in line, pay tribute to the women and men of the factory. They represent the professions, the postures, the gestures, the cooperation. The factory is no longer an abstraction: it becomes profoundly human.
Digital art, subtly integrated, structures the compositions, gives rhythm to the surfaces and accompanies the circulations. Lines, grids and geometric shapes create a continuous visual dynamic, capable of animating walls, floors and ceilings.
Hand-drawn frescoes, unique and identity-defining
All wall decorations have been drawn by hand, according to the methodology of our art studio.
Each fresco is unique, designed for its precise location, its brightness, its use and its audience.
The choice of manual drawing is fundamental in an industrial context. It introduces a human dimension to environments that are often dominated by machines. The line is never cold, never standardized. It brings life, movement, vibration.
This singularity of the gesture allows employees to recognize themselves in the walls they pass through every day. The factory ceased to be a simple production tool to become a place of belonging.
👉 https://metamorphoze.art/atelier/studio-creation-artistique/
Design signage to structure, orient and enhance
In parallel with the wall covering, we designed a complete design signage, perfectly integrated into the frescoes and the existing architecture.
In a factory, signage plays an essential role. It must guide, secure and inform, without ever creating confusion or visual overload. Here, it also becomes an element of identity.
The directional signage, floor markings, area markers, visitor and employee entrances have been designed with an experiential journey in mind.
Each movement becomes fluid, intuitive, coherent.
This approach makes it possible to:
- facilitate circulation,
- improve safety,
- reduce stress,
- strengthen the legibility of spaces,
- and enhance the image of the factory among visitors.
👉 https://metamorphoze.art/architecture-interieure/concept-parcours-experience/
Dynamic colours to liven up walls, floors and ceilings
Colour plays a central role in this transformation.
We have worked on a dynamic, energizing and corporate palette, capable of:
- punctuate the corridors,
- structure volumes,
- identify areas,
- create differentiated atmospheres.
Colors are never decorative at random. They are used to identify and understand spaces and to highlight trades.
Applied to walls, floors and sometimes ceilings, they envelop the factory in a strong and coherent visual identity.
Restoring the attractiveness of factories that have been neglected for too long
One of the major challenges of this project was to change the way people look at the factory.
Too long perceived as austere, these places now suffer from a lack of attractiveness, especially in a context of tense recruitment.
Thanks to these wall decorations and contemporary signage, the factory becomes:
- more welcoming to visitors,
- more rewarding for employees,
- more attractive to future talent,
- more readable for partners.
The entrances on the employee car park side have been particularly well cared for, as they are the first spaces seen every day. Welcoming teams in a qualitative environment is a strong message: the company takes care of its premises and its employees.
Signage… Security, Accessibility ERP Compliance
All of our intervention has been designed in full compliance with the accessibility law, safety standards and ERP regulations.
Each graphic choice, each color, each marking has been validated to guarantee:
- readability,
- travel safety,
- compatibility with industrial flows,
- compliance with the technical constraints of the site.
At Metamorphoze, we believe that creativity is never incompatible with regulatory rigor. On the contrary, it adapts to them to offer aesthetic, functional and sustainable solutions.
Mural art as a strategic lever for the industry
This project illustrates a strong conviction: wall art and signage are not secondary elements in the industry.
They play an integral role in the quality of life at work, collective performance, brand image and the overall attractiveness of the company.
In the corridors, reception halls and corridors, each wall becomes a support of meaning, each space tells a part of the industrial, human and technological history of the site.
A factory that tells, welcomes and inspires
With this project, the factory in question has undergone a real metamorphosis.
From a functional and neutral place, it has become a lively, legible, identity-based and inspiring space.
Contemporary wall decorations, pixel art, plants, employee drawings and design signage make up a coherent whole, at the service of the industry of today and tomorrow.
A project that demonstrates that the factory can be a place of pride, innovation and well-being, without ever renouncing its requirements for safety, accessibility and performance.
This is the vision that we have at Metamorphoze :
Putting art, design and signage at the service of industrial places, to transform the daily experience of those who bring them to life.
