Explorair celebrates its 20th anniversary: new space identity, mural and contemporary signage

To celebrate its 20th anniversary, Explorair, a reference laboratory for the analysis of gases and volatile organic compounds (VOCs) based in Chasse-sur-Rhône (38), has inaugurated a major visual transformation of its head office. Through the creation of an artistic mural, contemporary signage and a complete graphic staging of the interior spaces, we rethought the identity of the place to tell the story, the trades and the vision of Explorair.
Mission

Enhancing the new premises and celebrating 20 years

Decoration and greening
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This approach is part of a global project: to make the site a signature, inspiring, unifying and immediately recognizable place.


At a time when the attractiveness of companies also depends on the quality of their working environment, Explorair has chosen a strong visual strategy, based on wall art, drawing and graphic gestures.


A metamorphosis of the internal spaces: from the reception hall to the stairwell

The transformation of Explorair’s headquarters is expressed through a large-scale artistic intervention, deployed in three key areas:

  • The reception hall
  • corridors and circulation areas
  • The huge central stairwell

Each space has been designed as a visual chapter of the Explorair story: discovery, analysis, expertise, agility, projection into the future.

Our goal: to create a narrative continuity, an immersive visitor experience where each wall tells a fragment of the Explorair profession and culture. On the program: Wall decoration, signage, wall art and visual layout of the place


A hand-drawn fresco: telling the story of a profession, a vision, a spirit

All the illustrations were made entirely by hand, with ink, brush or marker, then composed and painted on site.
This approach gives the sets an authenticity, a material and a human vibration that neither pure digital nor automated tools offer.

The fresco is based on several symbolic elements that embody the world of Explorair:

• Plants: nature as the first indicator

The stylized leaves, organic structures and graphic herbaria represent:

  • air quality,
  • ecology,
  • environmental impact,
  • the mission of monitoring atmospheres.

The choice of plants embodies Explorair’s commitment: to analyse the invisible to protect the living.

• Chemistry and the periodic table: science as a foundation

Fragments of the periodic table, chemical formulas, molecular structures and stylized bonds are reminiscent of:

  • the scientific rigour of the profession,
  • analytical expertise,
  • the complex protocols of measurement campaigns.

These symbols anchor the fresco in the daily lives of technicians, engineers and analysts.

• Topography: the territory as a field of action

The company operates on site throughout France.
We have therefore integrated:

  • contour lines,
  • geographical layouts,
  • latitude and longitude markers,
  • relief lines.

These reasons evoke mobility, Explorair’s ability to deploy quickly in the field, to adapt its protocols to any type of environment.

• Projection and mobility: a company on the move

Arrows, dynamic lines, directional symbols, and ascending compositions illustrate:

  • Explorair’s operational agility,
  • the speed of intervention,
  • the responsiveness of the teams,
  • the vision turned towards the future.

The mural thus becomes a visual manifesto : Explorair is a company in perpetual evolution.


Contemporary signage: an elegant and intelligent location tool

In parallel with the fresco, we designed complete signage for the building levels, common areas and circulation areas.

We have favoured:

  • Modern, clear and light typography
  • A colour palette consistent with the new visual identity
  • Custom-designed pictograms, inspired by scientific codes
  • An effective orientation system, based on color, shape and visual repetition

Signage is not incidental:
It extends the artistic universe, it clarifies the reading of the building, it creates comfort and fluidity.

Each floor has its own reference colour, each door its icon, each space its immediate reading.
The whole makes up a building that is easier to understand and more pleasant to walk through.


The reception hall: a manifesto space for visitors

As soon as you enter, you are immersed in the world of Explorair.
The reception hall becomes a graphic preamble, a visual airlock where you can discover:

  • elements of chemistry,
  • topographic lines,
  • plant structures,
  • representations of measuring instruments,
  • symbols of mobility.

 

This space has been designed as a meeting point between art and technique, between aesthetics and expertise.
He sets the tone: Explorair is a passionate, rigorous company, focused on science and quality.


The monumental stairwell: a narrative ascent

The stairwell, huge and bathed in light, has become the artistic pivot of the building.
We designed it as an upward movement:

  • The base evokes the origins, the science, the foundations of the profession
  • The intermediate levels tell the story of the on-site intervention, the protocols, the complexity of the analysis
  • The last level represents projection, evolution, future, new perspectives

The walls, painted over several dozen metres, tell the story of a graphic journey that accompanies each ascent and descent.
This once neutral place becomes a spatial experience.

Visitors and employees no longer just travel:
they go through a story,
they live an identity,
They immerse themselves in a professional world.


Strengthening attractiveness: a major challenge of the project

Explorair wanted to redesign its premises to improve:

  • its attractiveness to future talent,
  • its customer reception,
  • its brand image,
  • employee well-being.

In a context where companies are competing to recruit and retain, offering a stimulating work environment has become a strategic lever.

This new mural identity allows Explorair to:

• Stand out

The offices are unlike any other laboratory.
Each wall asserts a specific personality.

• Enhance your profession

The visitor immediately understands where he is and what the company does.

• Create internal pride

Employees evolve in a space that talks about their work, their expertise, their values.

• Strengthen your HR attractiveness

New talents are sensitive to the atmosphere, the aesthetics, the meaning given to professional spaces.

• Make a lasting impression

Customers and partners leave with a precise, strong and memorable image of the head office.


A building that becomes a communication tool in its own right

Beyond the visual aspect, this fresco and signage transform the headquarters into a strategic support :

  • an internal and external communication tool
  • An identity marker
  • An element of storytelling
  • An employer argument
  • A natural setting for speeches, photos and events

Explorair now has a place that tells its story without words, that displays its values without slogans, that expresses its mission without words.
A place where you understand the precision, the requirement, the passion of the profession.


Wall decoration for the next 20 years and 20 years

For its two decades of existence, Explorair has chosen to celebrate not only an anniversary, but a milestone, a maturity, a vision.
The fresco, signage and wall decorations created for the occasion constitute:

  • A profound transformation
  • A reinvention of the seat
  • An ambitious artistic gesture
  • A strong signal sent to employees, customers and partners
  • This monumental work is a tribute to science, the environment, mobility, but also to the collective.
    She embodies the history of Explorair, while paving the way for its future developments.

Explorair now has a place in its image: precise, lively, committed and in motion.
A place that inspires, that tells, that unites.

A place that marks the 20th anniversary…
and which is already preparing for the next 20 years.

Together

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